In 2019, Twitter instituted a ban on most advertising by political campaigns and advocacy groups on its platform. Last week, Twitter announced they are dropping the ban and allowing political and cause-based ads to return.
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The Facebook blackout is officially in effect for political campaigns, but that does not mean you cannot increase spending or launch a last-minute campaign elsewhere.
Plan for a robust, cross-channel turnout operation, no matter what the polls say, to capitalize on the GOP base’s enthusiasm.
We are roughly four months away from the November elections and even closer to absentee and early voting windows.
The SCOTUS ruling overturning Roe v. Wade will shakeup the 2022 electoral environment.
Now is the time to get in front of persuadable voters who are motivated by key issues in the news today – rising inflation, education, immigration.
Learn how targeting and direct mail helped propel our candidate to victory in this new case study from the Majority Strategies team.
The Majority Strategies data team took a look at a number of relevant data points that can be used to create audiences of voters or constituents specific to the issue of healthcare.
Majority Strategies was entrusted to build and execute a sophisticated grassroots fundraising effort to help secure victory in this highly-contested election.
Polling and elections since 2020 have continued to prove that many voters do not support efforts to defund the police, even in heavily democratic areas.
Is the Red Wave coming? Political experts think so but it will take more than momentum to win. The critical first step to victory is running a highly-targeted primary campaign.
The Majority Strategies Issue Spotlight Series looks at a select issue and identifies the available data points that can be utilized to create audiences around this topic for a political or issue advocacy campaign.