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Welcome to our #StrategySession, where we will share our expert advice as problem solvers who specialize in influencing opinion and behavior.

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digital elections

Twitter’s Back

In 2019, Twitter instituted a ban on most advertising by political campaigns and advocacy groups on its platform. Last week, Twitter announced they are dropping the ban and allowing political and cause-based ads to return.

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digital elections

The Final Countdown

The Facebook blackout is officially in effect for political campaigns, but that does not mean you cannot increase spending or launch a last-minute campaign elsewhere.

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data digital direct mail elections

Stranger Things Have Happened

Plan for a robust, cross-channel turnout operation, no matter what the polls say, to capitalize on the GOP base’s enthusiasm.

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data digital direct mail elections

Designing Your Absentee and Early Vote Strategy

We are roughly four months away from the November elections and even closer to absentee and early voting windows.

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data elections

Overturning Roe v. Wade

The SCOTUS ruling overturning Roe v. Wade will shakeup the 2022 electoral environment.

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data elections

Audience Spotlight Early Persuasion Targets

Now is the time to get in front of persuadable voters who are motivated by key issues in the news today – rising inflation, education, immigration.

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data direct mail elections

Data and Direct Mail for the Win

Learn how targeting and direct mail helped propel our candidate to victory in this new case study from the Majority Strategies team.

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data elections

Issue Spotlight Healthcare

The Majority Strategies data team took a look at a number of relevant data points that can be used to create audiences of voters or constituents specific to the issue of healthcare.

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elections fundraising

CASE STUDY Winsome Sears Email Fundraising Campaign

Majority Strategies was entrusted to build and execute a sophisticated grassroots fundraising effort to help secure victory in this highly-contested election.

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data elections

Rising Crime

Polling and elections since 2020 have continued to prove that many voters do not support efforts to defund the police, even in heavily democratic areas.

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data elections

Is the Red Wave Coming?

Is the Red Wave coming? Political experts think so but it will take more than momentum to win. The critical first step to victory is running a highly-targeted primary campaign.

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advocacy data elections

Issue Spotlight Immigration

The Majority Strategies Issue Spotlight Series looks at a select issue and identifies the available data points that can be utilized to create audiences around this topic for a political or issue advocacy campaign.

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