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Welcome to our #StrategySession, where we will share our expert advice as problem solvers who specialize in influencing opinion and behavior.

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digital elections

The Final Countdown

The Facebook blackout is officially in effect for political campaigns, but that does not mean you cannot increase spending or launch a last-minute campaign elsewhere.

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data digital direct mail print advertising

Forgiveness?

The Biden Administration recently announced a plan to forgive $10,000-$20,000 of federal student loans for anyone earning less than $125,000 a year. The Majority Strategies team analyzed different audiences of voters to either persuade or turnout on the issue in November’s general election.

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digital

Does Linear TV Reach Far Enough?

Campaigns need omni-channel voter contact plans that target voters across direct mail, mobile and digital platforms.

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data digital direct mail elections

Stranger Things Have Happened

Plan for a robust, cross-channel turnout operation, no matter what the polls say, to capitalize on the GOP base’s enthusiasm.

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data digital direct mail elections

Designing Your Absentee and Early Vote Strategy

We are roughly four months away from the November elections and even closer to absentee and early voting windows.

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data elections

Overturning Roe v. Wade

The SCOTUS ruling overturning Roe v. Wade will shakeup the 2022 electoral environment.

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data elections

Audience Spotlight Early Persuasion Targets

Now is the time to get in front of persuadable voters who are motivated by key issues in the news today – rising inflation, education, immigration.

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data direct mail elections

Data and Direct Mail for the Win

Learn how targeting and direct mail helped propel our candidate to victory in this new case study from the Majority Strategies team.

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data elections

Issue Spotlight Healthcare

The Majority Strategies data team took a look at a number of relevant data points that can be used to create audiences of voters or constituents specific to the issue of healthcare.

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elections fundraising

CASE STUDY Winsome Sears Email Fundraising Campaign

Majority Strategies was entrusted to build and execute a sophisticated grassroots fundraising effort to help secure victory in this highly-contested election.

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data elections

Rising Crime

Polling and elections since 2020 have continued to prove that many voters do not support efforts to defund the police, even in heavily democratic areas.

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data elections

Is the Red Wave Coming?

Is the Red Wave coming? Political experts think so but it will take more than momentum to win. The critical first step to victory is running a highly-targeted primary campaign.

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