These Are Pretty Sweet.
Love is in the air, and we took the opportunity to look back at the ’16 cycle and select a few of the print and digital projects we loved the most.
Take a look.
National Association of Realtors
What We Loved: Color, color, color and a creative die cut that brings realism to the printed piece.
What We Loved: Sometimes the most powerful GIFs are the simplest. Here, we used a steamy bathroom mirror to keep the viewer’s eyes on the screen and clicking to learn more.
U.S. Senator Pat Toomey
What We Loved: This is a great example of how the production of a piece supports the creative idea. The open gatefold encourages the reader to break through the police tape and receive the message inside.
Kentucky Republican Party
“Losses & Gains”
Digital (Mobile and Landing Page)
What We Loved: We loved the emotion behind this ad, with the dark mood and looming anger delivering the one-two punch of emotion, a knockout blow that helped deliver our 20th legislative takeover.
U.S. Senator Rob Portman
What We Loved: Bright colors? Check. Images that are immediately identifiable? Check. Humor? Check. Contrast pieces don’t have to be dark to work.
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