January 23, 2025
Within a digital world, studies have shown that direct mail still creates a greater emotional response from targeted audiences and remains key to delivering your message with the needed repetition to create recall and results at the ballot box.
August 13, 2024
Success begins with good targeting to ensure the right creative message is delivered to the right people on the right medium and effective planning to stay within budget.
July 25, 2024
You know you need to deliver your message to your targeted audience of voters. But how do you develop a winning message? The Leesburg Grid is a simple and straightforward way to hone your messaging strategy and then stay on message.
July 17, 2024
This guide will show you how to effectively use streaming TV ads, from targeting voter files to practical applications across different campaign phases.
June 8, 2024
The most important aspect of this campaign is the ability to talk to the right audience and deliver the right message.
May 16, 2024
Our client was outspent but not outworked. The combination of on-the-ground grassroots voter contact with targeted advertising over television made the difference on Election Day.