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#MeetMajority: The Majority Strategies Team
Posted October 16, 2017
Majority Strategies

Meet Erin Edenfield, one of Majority Strategies' talented graphic designers.

A Houston native who now calls Jacksonville home, get to know this Texan turned Floridian in this week’s #MeetMajority!

Favorite eats from your home state?
I grew up in Houston, and my favorite restaurant there is a South African fusion place called Peli Peli. My friends and I used to hang out...

What's Your ROI?
Posted October 11, 2017
Majority Strategies

First, let’s explain what ROI is.

ROI stands for Return on Investment and is a way to measure the performance of an investment. In the case of marketing, it’s a way for an advertiser to gauge the “worth” of a marketing expenditure.

In today’s #StrategySession, we’re sharing a recent case study with one of our brand clients who saw five-times the return on their ad spend.

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#MeetMajority: The Majority Strategies Team
Posted October 9, 2017
Majority Strategies

The Majority Strategies team spends months on the road throughout the year, traveling across the nation and back again to meet with clients in all 50 states.

These #roadwarriors know a thing or two about life on the road and one of the greatest challenges …

Where to eat!

Those who know us well, you already know Randy will always stop at a Popeyes and Brett loves Denny’s, but even...

#MailMatters: The Glancer, The Scanner, and The Reader
Posted October 4, 2017
Majority Strategies

The Glancer, The Scanner, and The Reader.

They are who is looking at your mail.

And they are everyone.

Your goal is to reach every individual person within your targeted audience of people and persuade and motivate them to take a specific action at a specific time.

How do you do that, when every single person is different?

The United States Postal Service...

#MeetMajority: The Majority Strategies Team
Posted October 2, 2017
Majority Strategies

Meet Ashlee Harrell, one of our talented graphic designers who is always on the lookout for new ways to explore her craft.

Get to know more about Sunshine State native and Florida State University alumni Ashlee in today’s #MeetMajority.

As a designer, what’s your favorite medium to work with?
I’m always looking for a new medium to play around with. I’ve...