We play to Win.

Welcome to our #StrategySession, where we will share our expert advice as problem solvers who specialize in influencing opinion and behavior.

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The Enthusiasm Gap

If the enthusiasm gap continues, campaigns may need to reallocate resources. Instead of focusing solely on high-turnout, staunch Republicans who are likely to vote, more emphasis should be placed on lean GOP and conservative-leaning Independent voters who need targeted GOTV messaging.

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How to Build Name ID With Limited Resources

There are things to do now – today – to ensure you build your name ID and a competitive advantage ahead…

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New Year. New Majority.

Resolutions. They’re forced, aren’t they? So many look at the New Year as an opportunity to start over, change the…

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