We are living in a mobile world.
The percentage of wireless-only households has grown from just 5.4% in 2004 to over 50% in 2016 – the first time wireless-only households has topped those with landlines.
With 4.9 billion mobile users worldwide and over 310 million in North America, the number of mobile users has continued to rise, as has the number of “mobile addicts” who launch apps at least 60 times per day.
Where is your place in this mobile world?
How often do you check and use your phone every day? Tell us.
How long are you able to go without checking your phone? Tell us.
Where does your phone rank in the scale of importance in your daily life? Tell us.
Here’s how Americans ranked mobile phones:
Click here for more information on targeted mobile advertising, including samples of our work.
Learn More About Targeted Mobile Advertising:
#Mobile101: The Power of Mobile
A Banner Day: The History and Importance of Banner Ads
#Mobile101: Delivering the Goods