Community Architect Uses Data to Motivate Real People to Action.
It’s this simple: Community Architect is changing how we find, reach, and motivate people.
The Community Architect approach is like nothing ever been done before because it is truly a data-driven, grassroots approach. We start with data, identifying the target populations of people likely to support your cause.
We then engage them with messaging, using the data to direct who sees the message, what the message is, and how we deliver it. In short, the data dictates our strategy.
Community Architect surpasses every previous model of grassroots advocacy because we do the opposite of Astroturfing – which only creates the impression of support, but is not real, deep, or genuine.
Community Architect is the antithesis of that because we find real supporters. First, we find your target community members, knowing that they care about the issue because the data tells us they do.
We then get them to confirm their support by opting into the community.
Your community is comprised of real people, not anonymous profiles, avatars, or bots. We collect real names and contact information, verifying identities.
Because we have data on over 50,000 different audience segments, we can find like-minded people on any issue and in any local, state or federal legislative district.
Building your grassroots support is no longer limited to just your own membership or network.
Data opens the window to limitless possibilities. Community Architect gives you scale because we have data on every American, allowing organizations to expand expectations and find real people that share the same beliefs, wherever they are needed.
Learn more about Community Architect. Get in touch with our team today.